Customer experience is all about trust. As a merchant you have to live up to the expectations that you have created. But do you know how?
Customer engagement is about communication and making sure that information is exchanged between you and your customer. No relationship can be durable without a 2-way communication. But do you know how?
Therefore not only broadcasting information is important, but actually collecting information, real time and in the moment – is important as well. Zapp provides the technology and service and enables you to act on the feedback, to analyse trends and to test your new ideas.
Zapp is a unique end-to-end customer engagement platform that allows you to engage with your customer from the very first beginning to the point where they are engaged to the point of advocacy – i.e. they become your ardent supporter of your brand, your unofficial brand ambassador.